The Alliance · 12-month mastermind for agency founders

Build an agency that scales without you

You didn't start your agency to work 12-hour days, chase leads and carry your team. The Alliance redesigns your role, your systems and your operations from the inside out, so the business grows without requiring more of you.

  • Two live calls with Jesse every week
  • The Leverage for Growth® curriculum
  • 1:1 coaching on Tiers 2 to 4
  • Bring your business partner
Your week in the AllianceLive with Jesse, twice a week
Mon
2 to 4pm CTWeekly review, then AI collab
Thu
11am to 1pm CTIntentions and coaching, then AI collab
Any
Skool communityQuestions answered between calls
12months
2×live calls a week
4tiers

A result from every stage

What founders did with the method

Every number is the client's own, from their case study video or the Leverage for Growth® Podcast.

Individual results. Results vary and aren't guaranteed. Tap a card to watch the story.

Validated with

500+ agencies

The Leverage for Growth® method, working with agency founders since 2020. One method for time, revenue and team, in that order.

Is this you?

You run an established agency with paying clients and a team, and you've become the bottleneck in the business you built. The root problem is founder dependency. Burnout, long hours and thin lead flow are the symptoms.

  1. 01

    You're stuck in daily operations, and the work that would grow the agency keeps sliding to next week.

  2. 02

    You want 8 to 10 hours a week back, handed to a team that can run the day without you.

  3. 03

    Revenue swings month to month because most of it still comes from referrals.

  4. 04

    You're not sure your offer and pricing fit the clients you actually want to serve.

  5. 05

    You've hired, and every decision still runs through you.

  6. 06

    You've collected plenty of business advice and still don't have a clear path to follow.

How it works

Watch a founder's week change

Scroll through one example week as it moves through the Leverage for Growth® method.

Hours on you

52

Back for strategy

0

MonTueWedThuFri
Sales callKeep
Client strategyKeep
ProposalKeep
Sales callKeep
Status emailsDelegate→ AMSOP
Status emailsDelegate→ AMSOP
Deliverable reviewDelegate→ OpsSOP
ReportingDelegate→ AMSOP
Deliverable reviewDelegate→ OpsSOP
Pipeline reviewKeep
InvoicesCEO timeAutomate
SchedulingStrategyAutomate
Client onboardingDelegate→ OpsSOP
RemindersTeam 1:1sAutomate
Weekly syncStrategyEliminate
Internal syncHome by 5Eliminate
Follow-upsContentAutomate
Ad-hoc check-insPartnershipsEliminate
Team meetingKeep
Status emailsDelegate→ AMSOP
KeepDelegateAutomateEliminateBack to you
Referral
Outbound
Inbound
Step 1 of 7 · Log itExample week. Your log will look different.
01

Log it.

Every membership starts with the weekly time log. One week, every task. Nothing changes yet. You're taking a picture of where the hours go.

02

Sort it.

Every block gets a tag: keep, delegate, automate or eliminate. Keep is only for work that needs you specifically.

03

Take it back.

Cancel the meetings that could be a written update. Automate the work that runs the same way every time.

04

Hand it off.

Delegated work goes to an owner, with a recorded walkthrough of how and why.

05

Write it down.

Each walkthrough becomes an SOP, so the work stays handed off and stops drifting back to your desk.

06

Fill the pipeline.

Referral, outbound and inbound, running together, so revenue stops depending on who calls this month.

07

Lead.

The hours you got back go to the work only you can do: strategy, your team, your next offer. And home.

Three pillars, worked together

A profitable agency that runs without you at the center

We don't add more to your plate. We redesign the plate.

Get your time back

Free up 8 to 10 hours a week

Build a business model that can grow without adding complexity: control your time, systemize operations and build an offer you can deliver the same way every time.

  • Time controlledRun a weekly time log, then eliminate low-value tasks, automate repetitive work and delegate the rest.
  • Operations systemizedDocument onboarding, delivery and the other work that runs through you, so your team handles it without you stepping in.
  • Scalable offer developedDesign and price a core offer for your ideal client that you can deliver efficiently as you grow.

Individual results. Results vary and aren't guaranteed.

How the Alliance is different

Scaling an agency is hard. It isn't a mystery.

Most agency founders run into the same five problems. Each one maps to a pillar.

  1. 1

    Buried in daily operations

    Everything runs through you, which leaves no time or energy for growth.

    Scalable Business
  2. 2

    No standard way of working

    Without documented processes, delivery quality depends on who touched the project.

    Scalable Business
  3. 3

    Inconsistent revenue

    Relying on referrals keeps income unpredictable and caps how fast you can grow.

    Consistent Revenue
  4. 4

    Uncomfortable with sales

    Selling feels unnatural, and the clients you want are hard to reach with confidence.

    Consistent Revenue
  5. 5

    Hiring that doesn't free you up

    You add people and still end up managing every detail.

    Self-Sufficient Team
Most programs
The Alliance
Fix one piece, like sales or operations
Works all three pillars together, in the right order
Advice that doesn't fit together
One method, the Leverage for Growth curriculum, step by step
No plan that lines up time, revenue and team
Quarterly goal-setting that ties all three to the next 90 days
Moving from program to program without results that last
12 months, with live coaching twice a week the whole way

Prefer to watch?

Jesse walks through how the Alliance works.

The three pillars, the weekly rhythm and the tiers, in a short video.

Watch the walkthroughWe redesign the plate

Program inclusions

What you get inside the Alliance.

The full method, live coaching twice a week, and a room of founders working on the same problems.

Two live calls every week

Two-hour group sessions every Monday and Thursday, with Jesse on both. Monday opens with the weekly review (a monthly review on the first Monday of the month). Thursday opens with intentions and coaching.

Core workAI collab

The Leverage for Growth® curriculum

The full method, step by step, updated as the systems improve.

1:1 coaching with Jesse

Monthly, every two weeks or weekly, depending on your tier.

AI collab on every call

Once the core work is done, the rest of each Monday and Thursday call switches to AI, so you get faster at adapting, together.

  • Monthly CFO Q&A

    Bring your numbers to an outside CFO once a month.

  • Quarterly goal-setting

    Reset priorities every 90 days and plan the next quarter with the group.

  • Skool community

    Ask questions between calls and get answers from Jesse, the team and other members.

  • Every call recorded

    Recordings are posted in the community, so you can catch up on any call you miss.

How it works

How the 12 months run.

If we change how you spend your time, we change everything. So that's where we start.

  1. Right after you enroll

    Onboarding session

    A 30-minute session. We add your business partner, walk through the curriculum and get you set up for the live calls.

    30 minutes
  2. Day one

    Your weekly time log

    The first assignment. It shows where your week actually goes, and it's built to give hours back quickly.

    First assignment
  3. Every Monday and Thursday

    Live group coaching

    Two-hour calls with Jesse on both. Core work first, then AI collab time.

    Live
  4. Every month

    CFO Q&A and your 1:1s

    Bring your numbers to an outside CFO. On Tiers 2 to 4, your 1:1 sessions with Jesse run monthly, every two weeks or weekly.

    Monthly
  5. Every 90 days

    Quarterly goal-setting

    Reset priorities and plan the next quarter with the group.

    Quarterly
  6. Month 12

    Decide what's next

    Many members renew. Others change tiers or step into ongoing support that fits their next stage. We talk it through before your term ends.

    Renewal

In their words

From inside the Alliance, and before it

The AllianceManager → leader

Switched from manager to leader in her agency within 3 months.

Shari GannonWatch her story

The AllianceQualified leads

An influx of qualified leads right after joining The Alliance.

Carrie HolmesApproved by Carrie · Watch

From 12+ hour days to 8-hour days, Monday to Friday

"Putting this into practice saved me 2 years of having to learn it on my own…"

Mike RichwalskyPrincipal, Gas Mark 8, Ltd.

8 weeks of maternity leave, more Q1 sales queued

"I was able to step back and take eight weeks for maternity leave… The entire eight weeks I wasn't nervous… more queued up for quarter one in sales than we had for the entire last year."

Jade ScherrOwner, HexaHive

$15K/month to $100K+/month in 9 months

"Working with Jesse allowed me to make it through a challenging, but rewarding [first] 6 months… I highly recommend working with him!"

Warren ThompsonCo-Founder, Ollo Metrics

Doubled revenue, then acquired

"Can you open your mind enough to allow Jesse to show you what the future can be like for your company? Where your day is not owned by your business after five o'clock."

Susan FernandezFounder, Epiphany Studio

Off a referral-only pipeline

"I would definitely recommend this program to any established agency owner who is tired of reinventing the wheel for each project… tired of not having control of your time or your systems."

Michele KaslFounder, Premier Designs

18%+ growth in a 60-year-old agency

"I would highly recommend working with Jesse…The experience with Jesse is unparalleled. I would use one word to describe this program: mindset."

Chad BauerCEO, SR&B Advertising

2× revenue while working less

"I would say that Jesse's program is a personal trainer for your business, for your agency business… Stop trying to do it yourself."

Melanie SommerOwner, Initium Marketing

Every video and win in one place

Client stories, messages and wins from the Leverage for Growth Wall of Proof.

Visit the Wall of Proof

Individual results. Results vary and aren't guaranteed.

Before you join

The questions founders ask Jesse.

Six of them, with his answers.

Join the Alliance

Choose how much 1:1 support you want.

Every tier includes the full Alliance. The difference is how often you work with Jesse one on one. All tiers are a 12-month commitment.

How often do you want 1:1 time with Jesse?

Tier 1

Mastermind

$1,200 /month

Group coaching only

1:1 with Jesse: none

For self-directed founders who do their best work with group coaching and a strong community.

Talk about Tier 1

Tier 2

Mastermind + Monthly 1:1

$2,000 /month

One 1:1 session a month

1:1 with Jesse: monthly

For founders who want a monthly strategy session with Jesse to set direction and stay accountable.

Talk about Tier 2

Tier 3

Mastermind + Bi-weekly 1:1

$3,000 /month

A 1:1 session every two weeks

1:1 with Jesse: every two weeks

For founders in the middle of a big change, like a reorg, a new offer or a key hire, who want closer support.

Talk about Tier 3

Tier 4

Mastermind + Weekly 1:1

$5,000 /month

A 1:1 session every week

1:1 with Jesse: weekly

For founders who want a strategic partner every week and the fastest pace of execution.

Talk about Tier 4
What each Alliance tier includes
FeatureTier 1 · $1,200Tier 2 · $2,000Tier 3 · $3,000Tier 4 · $5,000
Leverage for Growth curriculumIncludedIncludedIncludedIncluded
Two live group calls a weekIncludedIncludedIncludedIncluded
AI collab time on both weekly callsIncludedIncludedIncludedIncluded
Monthly CFO Q&AIncludedIncludedIncludedIncluded
Quarterly goal-setting workshopsIncludedIncludedIncludedIncluded
Skool communityIncludedIncludedIncludedIncluded
1:1 coaching with JesseNot includedMonthlyEvery two weeksWeekly

Not sure which tier fits? We'll work it out together on a strategy call. Financing is available.

Book a strategy call

Getting started

Every Alliance membership starts with a conversation.

  1. 01

    Book a strategy call

    Pick a time that works for you.

  2. 02

    Map where you are

    We look at your agency, your goals and where you're the bottleneck, then decide together which tier fits.

  3. 03

    Enroll and onboard

    If it's a fit, you get your enrollment link and start onboarding. Financing is available.

Book a strategy call

Questions first? Email jesse@nicheincontrol.com

After you enroll

What happens next.

Right after payment you'll get a welcome email with access to the program and the Skool community, plus a link to book your 30-minute onboarding session.

In that session we add your business partner, walk through how to work the curriculum, and get you set up for the live calls.

Your onboarding email names your point of contact for support and billing. If the email doesn't arrive, write to jesse@nicheincontrol.com and we'll sort it out.

Questions

FAQs

Can I see more case studies and client wins?

Yes. They're all on the Wall of Proof.

What's included, in short?

12 months in the Alliance. Two live 2-hour group calls every week, each ending in AI collab time. The Leverage for Growth curriculum and all updates to it. Monthly CFO Q&A and quarterly goal-setting workshops. The Skool community, with direct messages to Jesse and the team. 1:1 coaching with Jesse on Tiers 2, 3 and 4.

How many people in my company get access?

You and your business partner. Team members aren't included.

What's the difference between the tiers?

Only the amount of 1:1 time with Jesse. Tier 1 is group coaching only. Tier 2 adds a monthly 1:1, Tier 3 a 1:1 every two weeks, and Tier 4 a weekly 1:1. Everything else is the same.

When are the live sessions?

Monday 2 to 4pm CT and Thursday 11am to 1pm CT. Jesse is on both. Each call gets through the core work first. Mondays start with the weekly review, or a monthly review on the first Monday of the month. Thursdays start with intentions, so you get targeted coaching on what matters this week. With the time that's left, we switch to AI collab: setups, ideas, workflows, what's working and what's not. Want coaching on an intention? Come at the start. Only here for the AI conversation? Join for the second half.

Do I have to attend every live session?

We recommend at least one a week. Every call is recorded and posted in the community, and you can message Jesse for help between calls.

How big are the group calls?

Small enough that Jesse works through each person's question, live or in the chat. As the Alliance grows, we add sessions and coaches to keep it that way.

Do you offer financing?

Yes. We partner with a third-party financing provider that can fund part or all of your enrollment. If you're approved, the funds go to you and you choose how much to apply. You're billed a 5% fee only on the amount you actually pay us, not the full loan. Learn about financing.

How quickly will I see results?

It depends on where you're starting and what's in the way. Most founders feel the first change in their calendar, because the weekly time log starts on day one. Results vary and aren't guaranteed, and we'll give you an honest read on the strategy call.

How much time does the program take?

Plan on 2 to 4 hours a week, including live calls and putting the work in place. The first assignment, the weekly time log, is built to give hours back quickly.

Do I need any prior knowledge?

No. You need an established agency with paying clients and a clear sense of how it runs today. We'll take it from there.

How do you tailor the program to my agency?

Your onboarding session identifies your goals and constraints. From there, live calls and 1:1 time focus on your niche, your model and your clients, not a generic playbook.

Can you say more about process standardization?

You get templates, workflows and SOP formats to adapt to your agency, covering client onboarding, project delivery and team collaboration. SOPs get you consistent quickly. Over time they become real systems your team owns.

How does the program handle LinkedIn outreach and content?

We work with you on your profile, your ideal client and a content and outreach plan built for them. Whether you have 3 connections or 50,000, the system is designed to work from where you are.

Are there additional costs?

You don't need an ad budget. We do recommend a couple of LinkedIn tools to run outbound efficiently. We'll cover current options and costs on the strategy call.

What challenges do members run into, and how do they get past them?

The common ones are moving from working in the business to working on it, adopting new systems, and trusting the team with important work. Members who get through them show up to live calls, ask for help in the community and use their 1:1 time.

How does the program help me delegate with confidence?

Delegation is a core focus. You'll build clear roles and expectations, a way to hand work off with a recorded walkthrough and an SOP, and a simple way to check performance without hovering.

What happens after 12 months?

Many members renew. Others move to a different tier or step into ongoing support that fits their next stage. We'll talk through options before your term ends.

The Alliance · 12 months · 4 tiers

Growth shouldn't require more of you

Book a strategy call. We'll look at where you're the bottleneck and whether the Alliance is the right next step.

Questions first? Email jesse@nicheincontrol.com

The AllianceFrom $1,200/month · 12 months

Book a call

The Alliance · 12-month mastermind for agency founders

Build an agency that scales without you

You didn't start your agency to work 12-hour days, chase leads and carry your team. The Alliance redesigns your role, your systems and your operations from the inside out, so the business grows without requiring more of you.

  • Two live calls with Jesse every week
  • The Leverage for Growth® curriculum
  • 1:1 coaching on Tiers 2 to 4
  • Bring your business partner
Your week in the AllianceLive with Jesse, twice a week
Mon
2 to 4pm CTWeekly review, then AI collab
Thu
11am to 1pm CTIntentions and coaching, then AI collab
Any
Skool communityQuestions answered between calls
12months
2×live calls a week
4tiers

A result from every stage

What founders did with the method

Every number is the client's own, from their case study video or the Leverage for Growth® Podcast.

Individual results. Results vary and aren't guaranteed. Tap a card to watch the story.

Validated with

500+ agencies

The Leverage for Growth® method, working with agency founders since 2020. One method for time, revenue and team, in that order.

Is this you?

You run an established agency with paying clients and a team, and you've become the bottleneck in the business you built. The root problem is founder dependency. Burnout, long hours and thin lead flow are the symptoms.

  1. 01

    You're stuck in daily operations, and the work that would grow the agency keeps sliding to next week.

  2. 02

    You want 8 to 10 hours a week back, handed to a team that can run the day without you.

  3. 03

    Revenue swings month to month because most of it still comes from referrals.

  4. 04

    You're not sure your offer and pricing fit the clients you actually want to serve.

  5. 05

    You've hired, and every decision still runs through you.

  6. 06

    You've collected plenty of business advice and still don't have a clear path to follow.

How it works

Watch a founder's week change

Scroll through one example week as it moves through the Leverage for Growth® method.

Hours on you

52

Back for strategy

0

MonTueWedThuFri
Sales callKeep
Client strategyKeep
ProposalKeep
Sales callKeep
Status emailsDelegate→ AMSOP
Status emailsDelegate→ AMSOP
Deliverable reviewDelegate→ OpsSOP
ReportingDelegate→ AMSOP
Deliverable reviewDelegate→ OpsSOP
Pipeline reviewKeep
InvoicesCEO timeAutomate
SchedulingStrategyAutomate
Client onboardingDelegate→ OpsSOP
RemindersTeam 1:1sAutomate
Weekly syncStrategyEliminate
Internal syncHome by 5Eliminate
Follow-upsContentAutomate
Ad-hoc check-insPartnershipsEliminate
Team meetingKeep
Status emailsDelegate→ AMSOP
KeepDelegateAutomateEliminateBack to you
Referral
Outbound
Inbound
Step 1 of 7 · Log itExample week. Your log will look different.
01

Log it.

Every membership starts with the weekly time log. One week, every task. Nothing changes yet. You're taking a picture of where the hours go.

02

Sort it.

Every block gets a tag: keep, delegate, automate or eliminate. Keep is only for work that needs you specifically.

03

Take it back.

Cancel the meetings that could be a written update. Automate the work that runs the same way every time.

04

Hand it off.

Delegated work goes to an owner, with a recorded walkthrough of how and why.

05

Write it down.

Each walkthrough becomes an SOP, so the work stays handed off and stops drifting back to your desk.

06

Fill the pipeline.

Referral, outbound and inbound, running together, so revenue stops depending on who calls this month.

07

Lead.

The hours you got back go to the work only you can do: strategy, your team, your next offer. And home.

Three pillars, worked together

A profitable agency that runs without you at the center

We don't add more to your plate. We redesign the plate.

Get your time back

Free up 8 to 10 hours a week

Build a business model that can grow without adding complexity: control your time, systemize operations and build an offer you can deliver the same way every time.

  • Time controlledRun a weekly time log, then eliminate low-value tasks, automate repetitive work and delegate the rest.
  • Operations systemizedDocument onboarding, delivery and the other work that runs through you, so your team handles it without you stepping in.
  • Scalable offer developedDesign and price a core offer for your ideal client that you can deliver efficiently as you grow.

Individual results. Results vary and aren't guaranteed.

How the Alliance is different

Scaling an agency is hard. It isn't a mystery.

Most agency founders run into the same five problems. Each one maps to a pillar.

  1. 1

    Buried in daily operations

    Everything runs through you, which leaves no time or energy for growth.

    Scalable Business
  2. 2

    No standard way of working

    Without documented processes, delivery quality depends on who touched the project.

    Scalable Business
  3. 3

    Inconsistent revenue

    Relying on referrals keeps income unpredictable and caps how fast you can grow.

    Consistent Revenue
  4. 4

    Uncomfortable with sales

    Selling feels unnatural, and the clients you want are hard to reach with confidence.

    Consistent Revenue
  5. 5

    Hiring that doesn't free you up

    You add people and still end up managing every detail.

    Self-Sufficient Team
Most programs
The Alliance
Fix one piece, like sales or operations
Works all three pillars together, in the right order
Advice that doesn't fit together
One method, the Leverage for Growth curriculum, step by step
No plan that lines up time, revenue and team
Quarterly goal-setting that ties all three to the next 90 days
Moving from program to program without results that last
12 months, with live coaching twice a week the whole way

Prefer to watch?

Jesse walks through how the Alliance works.

The three pillars, the weekly rhythm and the tiers, in a short video.

Watch the walkthroughWe redesign the plate

Program inclusions

What you get inside the Alliance.

The full method, live coaching twice a week, and a room of founders working on the same problems.

Two live calls every week

Two-hour group sessions every Monday and Thursday, with Jesse on both. Monday opens with the weekly review (a monthly review on the first Monday of the month). Thursday opens with intentions and coaching.

Core workAI collab

The Leverage for Growth® curriculum

The full method, step by step, updated as the systems improve.

1:1 coaching with Jesse

Monthly, every two weeks or weekly, depending on your tier.

AI collab on every call

Once the core work is done, the rest of each Monday and Thursday call switches to AI, so you get faster at adapting, together.

  • Monthly CFO Q&A

    Bring your numbers to an outside CFO once a month.

  • Quarterly goal-setting

    Reset priorities every 90 days and plan the next quarter with the group.

  • Skool community

    Ask questions between calls and get answers from Jesse, the team and other members.

  • Every call recorded

    Recordings are posted in the community, so you can catch up on any call you miss.

How it works

How the 12 months run.

If we change how you spend your time, we change everything. So that's where we start.

  1. Right after you enroll

    Onboarding session

    A 30-minute session. We add your business partner, walk through the curriculum and get you set up for the live calls.

    30 minutes
  2. Day one

    Your weekly time log

    The first assignment. It shows where your week actually goes, and it's built to give hours back quickly.

    First assignment
  3. Every Monday and Thursday

    Live group coaching

    Two-hour calls with Jesse on both. Core work first, then AI collab time.

    Live
  4. Every month

    CFO Q&A and your 1:1s

    Bring your numbers to an outside CFO. On Tiers 2 to 4, your 1:1 sessions with Jesse run monthly, every two weeks or weekly.

    Monthly
  5. Every 90 days

    Quarterly goal-setting

    Reset priorities and plan the next quarter with the group.

    Quarterly
  6. Month 12

    Decide what's next

    Many members renew. Others change tiers or step into ongoing support that fits their next stage. We talk it through before your term ends.

    Renewal

In their words

From inside the Alliance, and before it

The AllianceManager → leader

Switched from manager to leader in her agency within 3 months.

Shari GannonWatch her story

The AllianceQualified leads

An influx of qualified leads right after joining The Alliance.

Carrie HolmesApproved by Carrie · Watch

From 12+ hour days to 8-hour days, Monday to Friday

"Putting this into practice saved me 2 years of having to learn it on my own…"

Mike RichwalskyPrincipal, Gas Mark 8, Ltd.

8 weeks of maternity leave, more Q1 sales queued

"I was able to step back and take eight weeks for maternity leave… The entire eight weeks I wasn't nervous… more queued up for quarter one in sales than we had for the entire last year."

Jade ScherrOwner, HexaHive

$15K/month to $100K+/month in 9 months

"Working with Jesse allowed me to make it through a challenging, but rewarding [first] 6 months… I highly recommend working with him!"

Warren ThompsonCo-Founder, Ollo Metrics

Doubled revenue, then acquired

"Can you open your mind enough to allow Jesse to show you what the future can be like for your company? Where your day is not owned by your business after five o'clock."

Susan FernandezFounder, Epiphany Studio

Off a referral-only pipeline

"I would definitely recommend this program to any established agency owner who is tired of reinventing the wheel for each project… tired of not having control of your time or your systems."

Michele KaslFounder, Premier Designs

18%+ growth in a 60-year-old agency

"I would highly recommend working with Jesse…The experience with Jesse is unparalleled. I would use one word to describe this program: mindset."

Chad BauerCEO, SR&B Advertising

2× revenue while working less

"I would say that Jesse's program is a personal trainer for your business, for your agency business… Stop trying to do it yourself."

Melanie SommerOwner, Initium Marketing

Every video and win in one place

Client stories, messages and wins from the Leverage for Growth Wall of Proof.

Visit the Wall of Proof

Individual results. Results vary and aren't guaranteed.

Before you join

The questions founders ask Jesse.

Six of them, with his answers.

Join the Alliance

Choose how much 1:1 support you want.

Every tier includes the full Alliance. The difference is how often you work with Jesse one on one. All tiers are a 12-month commitment.

How often do you want 1:1 time with Jesse?

Tier 1

Mastermind

$1,200 /month

Group coaching only

1:1 with Jesse: none

For self-directed founders who do their best work with group coaching and a strong community.

Talk about Tier 1

Tier 2

Mastermind + Monthly 1:1

$2,000 /month

One 1:1 session a month

1:1 with Jesse: monthly

For founders who want a monthly strategy session with Jesse to set direction and stay accountable.

Talk about Tier 2

Tier 3

Mastermind + Bi-weekly 1:1

$3,000 /month

A 1:1 session every two weeks

1:1 with Jesse: every two weeks

For founders in the middle of a big change, like a reorg, a new offer or a key hire, who want closer support.

Talk about Tier 3

Tier 4

Mastermind + Weekly 1:1

$5,000 /month

A 1:1 session every week

1:1 with Jesse: weekly

For founders who want a strategic partner every week and the fastest pace of execution.

Talk about Tier 4
What each Alliance tier includes
FeatureTier 1 · $1,200Tier 2 · $2,000Tier 3 · $3,000Tier 4 · $5,000
Leverage for Growth curriculumIncludedIncludedIncludedIncluded
Two live group calls a weekIncludedIncludedIncludedIncluded
AI collab time on both weekly callsIncludedIncludedIncludedIncluded
Monthly CFO Q&AIncludedIncludedIncludedIncluded
Quarterly goal-setting workshopsIncludedIncludedIncludedIncluded
Skool communityIncludedIncludedIncludedIncluded
1:1 coaching with JesseNot includedMonthlyEvery two weeksWeekly

Not sure which tier fits? We'll work it out together on a strategy call. Financing is available.

Book a strategy call

Getting started

Every Alliance membership starts with a conversation.

  1. 01

    Book a strategy call

    Pick a time that works for you.

  2. 02

    Map where you are

    We look at your agency, your goals and where you're the bottleneck, then decide together which tier fits.

  3. 03

    Enroll and onboard

    If it's a fit, you get your enrollment link and start onboarding. Financing is available.

Book a strategy call

Questions first? Email jesse@nicheincontrol.com

After you enroll

What happens next.

Right after payment you'll get a welcome email with access to the program and the Skool community, plus a link to book your 30-minute onboarding session.

In that session we add your business partner, walk through how to work the curriculum, and get you set up for the live calls.

Your onboarding email names your point of contact for support and billing. If the email doesn't arrive, write to jesse@nicheincontrol.com and we'll sort it out.

Questions

FAQs

Can I see more case studies and client wins?

Yes. They're all on the Wall of Proof.

What's included, in short?

12 months in the Alliance. Two live 2-hour group calls every week, each ending in AI collab time. The Leverage for Growth curriculum and all updates to it. Monthly CFO Q&A and quarterly goal-setting workshops. The Skool community, with direct messages to Jesse and the team. 1:1 coaching with Jesse on Tiers 2, 3 and 4.

How many people in my company get access?

You and your business partner. Team members aren't included.

What's the difference between the tiers?

Only the amount of 1:1 time with Jesse. Tier 1 is group coaching only. Tier 2 adds a monthly 1:1, Tier 3 a 1:1 every two weeks, and Tier 4 a weekly 1:1. Everything else is the same.

When are the live sessions?

Monday 2 to 4pm CT and Thursday 11am to 1pm CT. Jesse is on both. Each call gets through the core work first. Mondays start with the weekly review, or a monthly review on the first Monday of the month. Thursdays start with intentions, so you get targeted coaching on what matters this week. With the time that's left, we switch to AI collab: setups, ideas, workflows, what's working and what's not. Want coaching on an intention? Come at the start. Only here for the AI conversation? Join for the second half.

Do I have to attend every live session?

We recommend at least one a week. Every call is recorded and posted in the community, and you can message Jesse for help between calls.

How big are the group calls?

Small enough that Jesse works through each person's question, live or in the chat. As the Alliance grows, we add sessions and coaches to keep it that way.

Do you offer financing?

Yes. We partner with a third-party financing provider that can fund part or all of your enrollment. If you're approved, the funds go to you and you choose how much to apply. You're billed a 5% fee only on the amount you actually pay us, not the full loan. Learn about financing.

How quickly will I see results?

It depends on where you're starting and what's in the way. Most founders feel the first change in their calendar, because the weekly time log starts on day one. Results vary and aren't guaranteed, and we'll give you an honest read on the strategy call.

How much time does the program take?

Plan on 2 to 4 hours a week, including live calls and putting the work in place. The first assignment, the weekly time log, is built to give hours back quickly.

Do I need any prior knowledge?

No. You need an established agency with paying clients and a clear sense of how it runs today. We'll take it from there.

How do you tailor the program to my agency?

Your onboarding session identifies your goals and constraints. From there, live calls and 1:1 time focus on your niche, your model and your clients, not a generic playbook.

Can you say more about process standardization?

You get templates, workflows and SOP formats to adapt to your agency, covering client onboarding, project delivery and team collaboration. SOPs get you consistent quickly. Over time they become real systems your team owns.

How does the program handle LinkedIn outreach and content?

We work with you on your profile, your ideal client and a content and outreach plan built for them. Whether you have 3 connections or 50,000, the system is designed to work from where you are.

Are there additional costs?

You don't need an ad budget. We do recommend a couple of LinkedIn tools to run outbound efficiently. We'll cover current options and costs on the strategy call.

What challenges do members run into, and how do they get past them?

The common ones are moving from working in the business to working on it, adopting new systems, and trusting the team with important work. Members who get through them show up to live calls, ask for help in the community and use their 1:1 time.

How does the program help me delegate with confidence?

Delegation is a core focus. You'll build clear roles and expectations, a way to hand work off with a recorded walkthrough and an SOP, and a simple way to check performance without hovering.

What happens after 12 months?

Many members renew. Others move to a different tier or step into ongoing support that fits their next stage. We'll talk through options before your term ends.

The Alliance · 12 months · 4 tiers

Growth shouldn't require more of you

Book a strategy call. We'll look at where you're the bottleneck and whether the Alliance is the right next step.

Questions first? Email jesse@nicheincontrol.com

Niche in Control

Leverage for Growth® is a registered trademark of Niche in Control. Individual results. Results vary and aren't guaranteed.

The AllianceFrom $1,200/month · 12 months

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